One Platform to Grow Your Coaching Business
Your coaching is world-class.
Your growth should be too.
We build your coaching platform, then run your marketing every month. Website, newsletter, LinkedIn, Meta ads. All done for you.
Founding cohort. Limited to 5 coaches.
Built From Real Research, Not Assumptions
We interviewed 30+ coaches and logged 200+ hours understanding what established coaches actually need. Here's what we kept hearing.
“Generating predictable lead flow is my biggest challenge. I never know when the next client is coming.”
“It took me awhile to get my process down and a lot of trial and error.”
“Marketing is not in my wheelhouse. I’d like to pay someone to do this for me.”
“My leads dried up. I’ve only been marketing on LinkedIn and I have no idea where to start.”
Every feature in Coachstack Reserve exists because a real coach told us they needed it.
The Honest Truth
You've built a great coaching practice.
Your growth system hasn't kept up.
You already have clients and a reputation. But you don't have a predictable way to keep your pipeline full.
Outgrown your website
The DIY site you built when you started doesn't reflect the coach you've become. Referrals land on it and wonder if they have the right person.
Patchwork tools
Calendly here, Zoom there, a barely-used Mailchimp account. None of it is integrated. None of it feels professional.
No lead generation system
Referrals and word-of-mouth work, but you know a single lead magnet and email sequence could double your pipeline.
Organic reach has a ceiling
You post consistently on LinkedIn, but your best content barely reaches anyone. What's missing isn't more posts. It's a system.
Why It's Different
Most coaches either hire expensive agencies or do nothing at all.
There is a better option. One team, one platform, one monthly price.
The Agency Route
- Hire a marketing agency for content and ads ($2,000-4,000/month)
- Hire a web designer to build your site ($3,000-5,000 upfront)
- Pay a freelancer for weekly newsletters ($1,000/month)
- Pay a freelancer for LinkedIn ghostwriting ($500/month)
- Subscribe to 5+ separate SaaS tools ($200-400/month)
- Manage and coordinate all of the above yourself
- Spend 10+ hours/month on vendor management alone
Total: $4,000-6,000+/month plus setup fees and your time
Coachstack Reserve
- Custom website, built and maintained for you
- Weekly newsletter, written and sent in your voice
- 2 LinkedIn posts per week, ghostwritten for you
- LinkedIn outreach to 5-10 ideal prospects per day
- Meta ads created, managed, and optimized for you
- Full coaching platform with CRM, scheduling, and payments
- Dedicated growth manager and monthly strategy calls
$997/month. Everything included. Setup included.
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What You Get
Your growth system, built and run for you. Every month.
Coachstack Reserve combines a complete coaching platform with a dedicated growth team that executes your marketing playbook every week. Here is what is included.
Strategy
Onboarding and Strategy
We learn your voice, your coaching philosophy, and your ideal client. Then we build a custom growth playbook tailored to your niche.
Foundation
Custom Coaching Website
A professionally designed website with strategic copy that positions your expertise and converts visitors into discovery calls. Built, hosted, and maintained for you.
Growth Engine
Weekly Newsletter
A newsletter written in your voice and sent every week to nurture your audience and drive discovery call bookings.
Visibility
LinkedIn Content and Outreach
2 LinkedIn posts per week ghostwritten in your voice, plus daily outreach to connect with 5-10 ideal prospects.
Paid Acquisition
Meta Ads Management
We create your ad campaigns, manage your budget, optimize targeting, and report on results. $500 ad credit included for your first 90 days.
Infrastructure
All-in-One Platform
Scheduling, payments, contracts, client portal, CRM, and analytics. Everything integrated in one dashboard.
The Founder's Story
Built by a Coach's Client, for Coaches.
Peter Gustafson
Founder, Coachstack
The first coach who changed my life was a man named Moises. I was nine years old, trying baseball for the first time in Chicago. He was a former semi-pro player from Puerto Rico who saw something in me I couldn't see in myself. By 13, I was the top-ranked player in my league. That's what great coaching does. It unlocks what's already there.
Decades later, at a crossroads in my career, I hired an executive coach. That experience gave me the clarity to finally start my own company. A breakthrough I wouldn't have reached alone. And then, right as that clarity hit, I got laid off.
While working with my coach, I'd noticed something that bothered me. This brilliant person transforming my career was running their business on a patchwork of disconnected tools. Squarespace, Calendly, DocuSign, Google Drive, etc. None of it talked to each other. I'd spent a decade building integrated platforms for service businesses. I knew this problem was solvable.
So I interviewed 30+ coaches and heard the same story. They had the skills to transform lives, but were running their businesses on a patchwork of disconnected tools that didn't reflect their expertise. I built Coachstack so the next person standing at that crossroads can step into coaching with the same confidence and professionalism they had in the career they're leaving behind.
Our Guarantee
It works, or we fix it. For free.
If you are not seeing measurable progress after 90 days, we will work with you to adjust your strategy at no extra cost until we find what works.
Your coaching deserves a growth system that matches.
5 founding spots at $997/month. Everything included.
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